Why... iPod?
¿Digital Culture, branding, massive fidelity? I am not sure about the huge-true reason that is pushing me to buy my 3rd iPod... the all-new Apple iPod Nano.
Apple announced just some weeks ago the new line of iPod products with the launch of one new model (iPod Touch) which is a lower version of the original iPhone (same design and user interface), but without the big thing of the iPhone (the phone, obviously..) but with WiFi ennabled. A long-awaited skill that will allow Apple to sell songs via iTune WiFi Store.
The rest of the product line will continue with the same branding and, relatively, pricing. iPod Shuffle maintains the same design and capabilities, and iPod Classic will be the new name for the old iPod Video, with no big changes.
But, now... We talk about all-new iPod Nano: the same concept, idea, pricing, but with some new features which -in my opinion- will push this model to heaven. I am talking about same concept because the model has the same target as its predecessor. Obviously we must consider the price as the most important fact to separate the models, but the skills and design that this new model brings to the audience will break the segment where Nano is 'competing'.
On one side, Apple is selling a 4Gb version of iPod Nano in EU for €139,00 only available in silver. The second option is to improve x2 the device memory until the 8Gb and choose between silver, blue, green, red and black for €189,00. There is also a PRODUCT RED version of this model, in red of course, for the same price. Just note that buying this last one Apple will pay a little quantity to some anti-AIDS organizations, like is already doing Giorgio Armani or American Express.All this lead by Bono (U2) Find out more at www.joinred.com
But, going back the main reason of this entry... I have no words to explain why, after having bought an iPod Mini in 2005 from Palo Alto, CA and another iPod Video in 2006 from Miami, FL (both lost..) I am going to buy a black 8Gb iPod Nano at home, here in Madrid.
I have compared with the lastest models of Samsung, Sony and Creative... even I have considered import a Microsoft Zune from the States, but... finally... the Apple charming-brand, the iPod massive culture, the iTunes Store and the fidelity I am demostrating now, I will.
Anyways, after having wrote all this, I am still asking myself: Why... iPod?
Apple announced just some weeks ago the new line of iPod products with the launch of one new model (iPod Touch) which is a lower version of the original iPhone (same design and user interface), but without the big thing of the iPhone (the phone, obviously..) but with WiFi ennabled. A long-awaited skill that will allow Apple to sell songs via iTune WiFi Store.
The rest of the product line will continue with the same branding and, relatively, pricing. iPod Shuffle maintains the same design and capabilities, and iPod Classic will be the new name for the old iPod Video, with no big changes.
But, now... We talk about all-new iPod Nano: the same concept, idea, pricing, but with some new features which -in my opinion- will push this model to heaven. I am talking about same concept because the model has the same target as its predecessor. Obviously we must consider the price as the most important fact to separate the models, but the skills and design that this new model brings to the audience will break the segment where Nano is 'competing'.
On one side, Apple is selling a 4Gb version of iPod Nano in EU for €139,00 only available in silver. The second option is to improve x2 the device memory until the 8Gb and choose between silver, blue, green, red and black for €189,00. There is also a PRODUCT RED version of this model, in red of course, for the same price. Just note that buying this last one Apple will pay a little quantity to some anti-AIDS organizations, like is already doing Giorgio Armani or American Express.All this lead by Bono (U2) Find out more at www.joinred.com
But, going back the main reason of this entry... I have no words to explain why, after having bought an iPod Mini in 2005 from Palo Alto, CA and another iPod Video in 2006 from Miami, FL (both lost..) I am going to buy a black 8Gb iPod Nano at home, here in Madrid.
I have compared with the lastest models of Samsung, Sony and Creative... even I have considered import a Microsoft Zune from the States, but... finally... the Apple charming-brand, the iPod massive culture, the iTunes Store and the fidelity I am demostrating now, I will.
Anyways, after having wrote all this, I am still asking myself: Why... iPod?